Privacy Policy

1. Who We Are

Kelong Tides Pte. Ltd. is the data controller for personal data collected through our website and booking communications. Our registered address is 1 Maritime Square, #09-38, HarbourFront Centre, Singapore 099253. For data-related enquiries, write to [email protected].

2. Data We Collect

We may collect the following categories of personal data:

• Full name and preferred form of address
• Email address and telephone number
• Company name (for corporate charter bookings)
• Guest count and special requirements submitted via enquiry forms
• Technical data — IP address, browser type, and pages visited, collected via analytics cookies with your consent
• Payment reference information (we do not store full card details)

Data is collected when you complete a contact or enquiry form on our website, correspond with us by email or telephone, or attend one of our charter experiences.

3. Legal Basis for Processing

We process personal data on the following grounds:

• Consent — for optional analytics and marketing cookies, and for marketing communications where you have opted in
• Contractual necessity — to confirm, coordinate, and deliver a charter booking you have made with us
• Legitimate interests — to maintain and improve our services, respond to enquiries, and ensure safety aboard our vessels
• Legal obligation — where Singapore law requires us to retain records

4. How We Use Your Data

• Responding to enquiries and confirming charter bookings
• Coordinating pre-departure planning calls and event logistics
• Sending booking confirmations and pre-voyage information
• Conducting post-charter follow-up with your permission
• Improving website functionality through aggregated, anonymised analytics
• Complying with applicable Singapore regulations and maritime safety requirements

We do not sell, rent, or trade your personal data with third parties for their marketing purposes.

5. Data Sharing

We may share your data with carefully selected parties where necessary:

• Catering and event partners — name and dietary requirements for coordinating onboard services
• Payment processors — for secure transaction handling; they operate under their own data protection obligations
• Analytics providers (e.g. Google Analytics) — anonymised usage data with your cookie consent
• Legal authorities — where required by Singapore law, court order, or to protect the safety of guests and crew

All third-party partners are required to handle data in compliance with applicable data protection law.

6. Data Retention

We retain personal data for as long as reasonably necessary:

• Enquiry and booking records — 5 years from the date of the last interaction, in line with standard commercial record-keeping practice
• Financial and invoicing records — 7 years as required by Singapore taxation obligations
• Marketing consent records — until consent is withdrawn, plus 1 year
• Website analytics data — aggregated and anonymised after 14 months

After the applicable retention period, data is securely deleted or anonymised.

7. Data Security

We maintain reasonable and appropriate technical and organisational measures to protect your personal data against loss, misuse, and unauthorised access. These include:

• TLS encryption for all data transmitted via our website
• Password-protected and access-controlled internal systems
• Staff handling personal data are subject to confidentiality obligations
• Periodic review of data handling practices

In the event of a data breach affecting your rights, we will notify the Personal Data Protection Commission (PDPC) and affected individuals as required by the PDPA.

8. Cookies

Our website uses cookies to support functionality and, with your consent, to collect anonymised analytics data. Essential cookies operate without consent as they are necessary for the site to function. You may manage optional cookie preferences at any time. For full details, please read our Cookie Policy.

9. Your Rights Under the PDPA

As a data subject in Singapore, you have the right to:

• Access — request a copy of personal data we hold about you
• Correction — request that inaccurate or incomplete data be corrected
• Withdrawal of consent — withdraw consent for optional processing at any time (this does not affect processing carried out before withdrawal)
• Data portability — receive your data in a commonly used, structured format where technically feasible
• Erasure — request deletion of personal data we no longer have a lawful basis to retain
• Lodge a complaint — contact the Personal Data Protection Commission (PDPC) at www.pdpc.gov.sg

To exercise any of these rights, write to us at [email protected]. We aim to respond within 30 days.

10. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices of those sites and encourage you to review their policies independently before sharing personal data.

11. Children's Privacy

Our services and this website are directed at persons aged 18 and above. We do not knowingly collect personal data from children. If you believe a minor has submitted data to us, please contact us so we may delete it.

12. International Data Transfers

Where personal data is transferred outside Singapore (for example, to analytics service providers with overseas infrastructure), we take steps to ensure the receiving party provides a standard of protection comparable to that required under the PDPA, in accordance with the PDPA Transfer Limitation Obligation.

13. Policy Updates

We may revise this policy from time to time. When we do, the "Last Updated" date at the top of this page will be revised accordingly. Continued use of our website or services following any change constitutes acknowledgement of the updated policy. We encourage you to review this page periodically.

14. Contact — Data Enquiries

For questions or requests relating to this policy or your personal data:

• Email: [email protected]
• Post: Kelong Tides Pte. Ltd., 1 Maritime Square, #09-38, HarbourFront Centre, Singapore 099253
• Telephone: +65 6918 3472